Now in the second generation, Loveday antiques is run by Alexander Loveday. The name Loveday has been synonymous throughout the Antiques Trade, Interior Designers and the general public for over 40 years. Alexander Loveday's passion for antiques was founded from an early age, his father David Loveday started his business in 1969 in a small shop in Blackstock Road, Highbury, he was then was one of the first Antique Dealers to move to the Antiques quarters of Islington, London. From achieving success and a good reputation within the industry, he founded a second showroom in the Kings Road Chelsea.
This led Alexander, working alongside his father, to start his own business at the age of 20 and to bring his own personal style and attention to quality into the collection we have today. The stock represents an interesting and stylish mix of not only Antique furniture but Art Deco and contemporary 1970's furniture from around the world infused with some exquisite pieces of British Modern Artwork which gives the showrooms a distinct and very unique feel.
From the early days until 2012 Loveday Antiques had three major showrooms running located at Chelsea, Ascot and Islington but sensing the major shift towards the online side of the business in January 2013 Alexander decided to close both Chelsea and Ascot and concentrated more on working via the internet and website as traders/interior designers and the public's buying habits changed.
The internet now allows us to trade globally 24/7 whilst keeping our overheads down and passing on these savings to our clients.
The start of 2014 has also led a change were we are relocting the original showroom in London The Furniture Vault, 50 Camden Passage, Islington from where we have traded for over 40 years to our new showroom convienently located in Hertfordshire within the A1 and A10. The new showroom is just North of London and a 20min train journey from Kings Cross London to Stevenage and a short 10 minute drive from there which we are happy to pick you up from. It is also 10 minutes drive from both the A10 and A1m.